Over 50% of Kiwis are in the wrong KiwiSaver fund

15 October 2019

Written by Scoop

Scoop covers the launch of kōura and highlights how over 50% of Kiwis are in the wrong type of KiwiSaver fund.


As of today, New Zealanders can now access personalised and professional Kiwisaver advice, thanks to kōura – a new, next-generation KiwiSaver scheme.

kōura offers a digital advice platform that will give all hard-working New Zealanders access to personalised and professional financial advice – something most people perceive to be out of reach – and something that a new KiwiSaver survey shows is desperately needed. kōura offers a simple tool that allows New Zealanders to analyse their KiwiSaver accounts and ensure they are making the right investment decisions for the retirement they desire.

kōura brings to NZ an offering that is already extremely popular in the US – consumer-focused, digital financial advice.

To mark its launch, kōura surveyed New Zealanders about their KiwiSaver behaviours, and uncovered some alarming results:

  • 53% of Kiwis are in the wrong KiwiSaver fund, which could result in people missing out on hundreds of thousands of dollars when they hit 65
  • Only 23% of New Zealanders claiming to have a good understanding of the product
  • 69% of Kiwis see KiwiSaver as being extremely important for their retirement, yet the average Kiwi will have less than 50% of their current income when they move into retirement


Read the full article here.


The kōura difference

Does KiwiSaver make your brain hurt? At kōura, we keep things simple. We ask you a simple set of questions to understand your goals and assess your risk appetite and then generate a portfolio that's entirely personalised for you. Our calculators allow you to see just how much you will have in your KiwiSaver account based on what you're saving now and will even give you a weekly retirement income prediction. This enables you to get a realistic picture of much you can rely on your KiwiSaver investment for your retirement and what levers you can pull to give you the retirement you want. Give kōura a try now and see what your retirement will look like.

Download Today


Personal Digital Advisor

To design your advice, we need to know a few of your details.
My name is .
I am years old.
My KiwiSaver balance is and my annual pre tax income is
I contribute of my income to KiwiSaver.
I make an annual voluntary contribution. of .
Kia Ora ,
Before we take you back to your kōura portfolio,
for security purposes please confirm some of your details:
Your age:
Your annual income:
Your current KiwiSaver balance:

Oops sorry ,
the details you’ve entered are different to the first time you filled out the kōura calculator.
For security reasons that means you’ll either have to re-enter all of your details in the advice calculator again...
OR simply click the big button in your latest email from us which will return to your portfolio.

Cheers! Kōura

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